I’m excited to have Daisy McCarty on the show today so she can give us some insight into branding, messaging, […]
Ep #277: Dr. Steven Wingfield – Your Dental Practice Post-COVID – What You Should be Doing Now
So many of us are affected by the shutdown and closures due to COVID-19, and lots of people are wondering […]
Ep #268: Mike Michalowicz – Marketing, Profit, and Debt Management During Crisis
My good friend and mastermind colleague Mike Michalowicz joins us today to share his take on how to survive and […]
Ep #258: Mike Capuzzi – Leveraging your Authority Through Direct Response Marketing
Many people don’t understand the power of leveraging your credibility by creating authority—or how this can be the best marketing […]
Ep #246: Paul Etchison – The 3-Day Dentist Part 2
In this second half of the discussion with Paul Etchison, you will learn more about what it takes to be […]
Ep #230: Dustin Burleson – Don’t Get Amazoned in a Commoditized World
Dustin Burleson is a great thought leader in dentistry with a wide array of experience in orthodontics. As an educator […]
Ep #226: Dan Kennedy – Making More from Less – Marketing to the Affluent
Changes within the middle class and the markets will have a big impact on dental practices, so Dan Kennedy is […]
Ep #193: Chris Moriarity – The Psychology of Selling Value
Something that really frustrates dentists, doctors or business owners is trying to understand why clients and customers make the decisions […]
Ep #174: Jesse Green – Plugging Your #1 Profit Leak
In the dental community, there’s a rising shift in focus towards marketing but many people get caught up in this […]
Ep #167: Roy H. Williams – The $150,000 Podcast Interview
Roy H. Williams is the world-renowned Wizard of Ads. It’s a well-deserved title, considering that his marketing insight has been […]