My good friend and mastermind colleague Mike Michalowicz joins us today to share his take on how to survive and thrive throughout the current coronavirus crisis. Mike is an author, entrepreneur, and keynote speaker who has devoted his life to the research and delivery of innovative entrepreneurial strategies that ensure permanent and healthy business growth. He’s here to help us filter through all of the confusing information out there so we can skip over panic mode and put strategies in place to ensure business growth and stability despite current economic challenges.

Join us as we discuss how to set yourself up as the leader in your industry and continue to serve your client base through these unprecedented times. We also talk about the things you should—and shouldn’t—be doing to ensure long-term business sustainability, how to use the current circumstances to your advantage without being opportunistic, and the number one way to weather this economic storm.

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Minute Markers:

  • 2:15 – Why Mike has devoted his life to impactful entrepreneurial strategies.
  • 4:28 – What a trigger event is and why it matters.
  • 5:17 – What we can expect next from the current situation. 
  • 6:34 – Why there is a great marketing opportunity before us now. 
  • 11:24 – The only debt you should consider taking on.
  • 16:56 – Tactical measures you can take to sustain long-term growth.
  • 17:20 – The Business Hierarchy of Needs—what it is and why it’s important.
  • 22:19 – The first thing you should consider doing before taking the next deliberate step in your business.
  • 23:17 – The number one thing you should be doing right now to weather the current storm.

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