Ep #172: Sherrie Sokolowski – Leveraging Up with a Rockstar Assistant

Dentists tend to be so detail oriented that it can be difficult to allow someone else to take over tasks they are used to taking care of. Sherrie Sokolowski joins us on the show to explain how important it is to hire a rockstar assistant who you can delegate tasks that take up valuable time and help you catch things you may be missing. She discusses how having the right person at your right hand can really help you make time for things that are more important and help you reach the next level with your business.

Sherrie talks about her experience as an assistant and gives some valuable insight on why you need an assistant and how you can find the right person. She also emphasizes the importance of knowing who you need and how to interview in a way that will help you find the perfect fit for you and your practice. She offers us a unique point of view from the assistant side that is extremely valuable to understand when hiring and working with an assistant.

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Minute Markers:

2:40 – Introducing an important strategy that can drastically improve your work and business.
5:06 – Sherrie’s background and how she came into and developed her ‘super powers’.
9:30 – Why it’s important to invest in a rockstar assistant.
15:10 – How to find the right person for the job.
27:10 – The misconception to move away from when it comes to assistants.
29:15 – The different pros and cons to in-person vs. virtual workers.
36:55 – Traits to look for in a rockstar assistant.
43:15 – Part time vs. full time assistant and how to decide what’s right for you.

Featured on the Show:

Connect with Sherrie Sokolowski: Site | LinkedIn | Facebook | Instagram
Rockstar Assistant Program
Dan Sullivan – Strategic Coach
Indeed

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